Social MarketingUse CDC Social Marketing Tools from the Planning Stage to Implementation and Beyond
Centers for Disease Control and Prevention.
1. Read the Social Marketing Resources page for the definition of social marketing and why you should use it.
2. Take the Social Marketing for Nutrition and Physical Activity online course. Learn "about the entire social marketing planning process before you start your own planning process."
3. Plan your program using CDCynergy: Social Marketing Edition.
4. Implement your program using the Obesity Prevention Coordinators' Social Marketing Guidebook (PDF | 2.6 MB).
5. Use the Health Communicator's Social Media Toolkit (PDF | 2.5 MB)
6. Get more from the Gateway to Health Communication & Social Marketing Practice including:
Social Marketing Defined
Social Marketing Quarterly.
Use Core Nutrition Messages from Food and Nutrition Service
USDA. Food and Nutrition Service.
SNAP-Ed Social Marketing Campaigns
Designed to Move
Arizona Department of Health Services. Arizona Nutrition Network.
Network for a Healthy California Campaigns
California Department of Health Services. Network for a Healthy California.
Iowa Nutrition Network Campaigns
Iowa Department of Public Health. Iowa Nutrition Network.
Growing Your Kids with Fruits and Vegetables
Michigan Fitness Foundation. Michigan Nutrition Network.
Rethink Your Drink
Department of Agriculture, Nutrition & Veterinary Science. University of Nevada, Reno.
Calcium: Select to Protect
The State University of New Jersey. Food Stamp Nutrition Education Support Network.
North Dakota State University Campaigns
North Dakota State University Extension Service.
The Whole Milk Truth
University of Oklahoma. Oklahoma Nutrition Information and Education Project.
Oregon State University Extension Service.
Eat Together PA
Pennsylvania Department of Human Services. PA Nutrition Education Network.
Mass Transit Social Marketing Campaign
University of Rhode Island. Supplemental Nutrition Assistance Program.